Montevarchi, April 2021
WE SUPPORT ART TOGETHER. THE ART THAT REVIVES CITIES.
WITH EACH PURCHASE, YOU ARE ACTIVELY PARTICIPATING IN THE RESTORATION OF DEGENERATED URBAN AREAS.
We donate part of the proceeds from our products' sales to financing recovery projects and enhancing urban areas across Italy through contemporary artists' work.
Since its conception in 2013, Moaconcept has expressed an innate passion for art and design. For this reason, we continuously work to create new synergies between artists and the territory.
Art evolves towards a participatory and emotional form, driving the artist to move away from galleries and expand to public places such as streets, gardens, and abandoned factories where the artist can support the city through art, working alongside those who design it and, most importantly, those who live there.
Moaconcept & Haikure join forces in collaboration with artist Andrea Crespi to support the medical emergency in Italy.
HEARTS IN EARTH is the special edition T-shirt of which the proceeds will be donated to the Protezione Civile for the purchase of hospital equipment.
The Foundation has organized an art competition called "Body Diversity".
The competition aims to select and reward digital art works that express, with an original interpretation, the human body.